Custom T-shirt design

Shirts people choose to wear again.

Our custom T-shirt design turns your brand into artwork made for fabric: team uniforms, event shirts and merchandise people are happy to wear.

Who it’s for

Branded T-shirt and uniform design

We design artwork for staff uniforms, race-day and event shirts, club kits, leavers’ tops and merchandise sold at gigs. You see mock-ups on the garment colours you’re weighing up before anything is printed.

Your printer or embroiderer produces the garments. We supply the files and a spec sheet they can work from, so the order goes through without back-and-forth.

Print methods

Which print method suits your shirts?

The method decides how the artwork is prepared, so we ask about it first.

MethodBest forArtwork we prepare
Screen printLarger runs in a few solid coloursVector art, one layer per ink
DTG (direct to garment)Short runs and full colour on cottonA high-resolution file at print size
DTF (direct to film)Full colour on cotton, polyester and blendsA high-resolution file on a transparent background
EmbroideryPolos, caps and workwearA simplified logo ready for digitising
Heat transfer vinylNames and numbers on sports kitClean vector shapes for cutting

What you get

What we hand over

  • Print-ready artworkA file for each placement, set up for the method your printer uses.
  • Spec sheetPlacement, print size, ink or thread colours and Pantone references on one page.
  • Embroidery versionA simplified mark with bolder lines and fewer colours, for caps, polos and jackets.
  • Name and number layoutsA template for personalised kit, with sizes and positions fixed so every shirt matches.

How it works

From idea to printer

  1. Garment and method

    We agree the garments, colours and decoration method before designing anything.

  2. Design and mock-ups

    You approve the design on the real garment colours, front and back.

  3. Files to your printer

    Artwork and spec sheet go to your printer, set up exactly as they asked.

Questions

Questions about shirt and uniform design

Question not here? Send it to us and we will answer it directly.

Ask a question

Why does our logo need changing for embroidery?

Thread can’t hold the detail that ink can. Hairlines, tiny lettering and soft gradients vanish or turn into a knot of stitches. We make a simplified version with bolder strokes and fewer colours, and your embroiderer then digitises it, turning the artwork into a stitch file.

Will the shirts match our brand colours?

Screen-print inks can be mixed to a Pantone reference, so they get close. DTG and DTF print from a fixed set of inks, so some bright brand colours shift a little. The garment colour affects the result too, which is why a printed sample before a large order is worth asking for.

Do dark shirts need anything extra?

Yes. On a dark garment, most methods lay down a white base first so the colours on top stay bright. In screen printing that base is an extra screen; in DTG it’s a layer of white ink. We prepare the artwork with this in mind, so thin details don’t sink into the fabric.

What affects the cost of custom T-shirt design?

The artwork, not the number of shirts. A chest logo is quick work; an original illustration across the back, extra placements, personalised names or an embroidery version add to the design time. Printing is priced separately by the printer you choose.

Need more than shirts?

Uniforms often come with marketing materials for the same event or launch: banners, flyers and giveaways. We design them from the same artwork and colours, so the stand, the shirts and the freebies on the table all match.

Start your custom T-shirt design

Explain what the shirts are for, when you need them and which print method you have in mind, if you know. Send your logo in the best format you have. A fixed quote for your custom T-shirt design follows, in your own currency.